Background Summary:

My experience includes executive management responsibilities at several different size companies, focused in the marketing and sales departments. Specific areas of expertise include the new product development process, market development, advertising, print and electronic collateral and trade shows. I have always taken an active interest in the visualization, definition and refinement of new products, particularly for production and post production applications. I have extensive international experience covering Europe, Asia and the Americas and a strong background in video switchers and effects systems going back 20 years.  Management experience ranges from running a 15 person operations group, located in three different countries, to establishing the Sales and Marketing group at a newly formed startup.  Since September 1998 I have run my own consulting and distribution business.

Spruce Technologies Inc., Cupertino, CA. Vice President of Marketing from August 1997 to September 1998.

Responsible for all aspects of Marketing and Sales for this startup.

Specific activities include:

• Jointly developed the company's business plan and product roadmap.
• Development of all Corporate ID and Marketing Communications materials.
• Management of DVDMaestro^(tm) ,Spruce's initial product.
• Planning and implementation of company and product launches
• Establishment of U.S. and International sales and distribution channels

Scitex Digital Video, Inc, Redwood City, CA. Director of Marketing from October 1995 to August 1997.

Scitex Digital Video was formed from the merger of Abekas and ImMIX.

• Reported to the CEO of the combined entity and a member of the Executive Staff.
• Responsible for all aspects of the company's worldwide marketing activities for Abekas brand products.
• Responsible for all Marketing Communications activities of the combined entity.

• Coordination of a 60+ city worldwide promotional tour for the Abekas digital suite.
• Management of the collateral development and P.R. activities associated with the launch of the new company.
• Planning and implementation of a new 10,000 sq ft booth at the NAB convention in Las Vegas.

Abekas Video Systems Inc, Redwood City, CA. Director of Marketing from February 1993 to October 1995

Reporting to the president and responsible for all aspects of the company's marketing activities worldwide.
Tasks and achievements included:

• Successful introductions of several new products to the marketplace.
• Coordination of major exhibits at NAB and other trade shows.
• Planning and implementation of a VAR program for disk recorder distribution.
• Training and motivation of the sales force to sell new products.
• Established a large Web site for product information.
• Maintained and enhanced Abekas's image with advertising and editorial.

Pacific Media Technologies, Santa Cruz, CA. Personal consulting business established in August 1991.

Worked with a number of clients to provide Sales and Marketing expertise on a contract basis. The largest contracts were with:

• Abekas - Establish a network of distributors in South America, manage and develop the relationship with the Japanese distributor and key Japanese customers, advise on requirements for proposed new products.
• ImMIX - Consult on the proposed specification for the VideoCube system being planned at the time, research the Japanese market potential for such a product and implement local distribution there.

Grass Valley Group Inc., Grass Valley CA. Asian Operations Manager from March 1989 to August 1991

Reporting directly to the company's CEO and responsible for all aspects of GVG's activities in Asia. Tasks and achievements included: Planning, establishment and management of GVG Japan, Rapid growth in market share in the Asian Region, Major improvements in localization of GVG products, Establishing relationships with major Japanese equipment suppliers.

Grass Valley Group Inc, September 1980 to March 1989 Various positions of increasing responsibility leading to appointment as Americas/Pacific Sales Manager. Significant responsibilities and activities included:

• Managed relationship with Sony leading to rapid growth in the Japanese market.
• GVG's entry and success in the China market.
• Establishment of GVG Asia in Hong Kong as a regional support center.
• Rebuilding GVG's reputation and success in the Latin American market.

Tektronix U.K. Ltd, Harpenden, England. Sales Engineer - TV Products June 1979 to August 1980

Responsible for sales of all Tektronix and GVG products to video production customers in Southern England.

Zoom TV Systems Engineering Ltd., Uxbridge, England. Sales Engineer April 1978 to May 1979 Responsible for sales and top level system design of custom audio/video systems used in broadcast, professional video, security and military applications in the U.K. and Europe.

EMI Sound and Vision, Hayes, England. Senior Sales Engineer April 1977 to March 1978 Responsible for sales and top level system design of custom production, routing and master control switchers.

Prowest Electronics, Windsor, England. Project Engineer February 1976 to April 1977 Responsible for design, test and commissioning of custom video switchers for broadcast and other markets.

Entec Ltd., Shepperton, England. Engineer July 1972 to February 1976 Responsible for design, construction and operation of lighting, sound and special effects systems used by major touring rock bands in Europe.

London University, Royal Holloway College, England.

Bachelor of Science Degree in Physics, 1974. Specialized in electronics in final year.

Ongoing continuing education classes in sales, marketing, management and finance. Berlitz course in Japanese.

British citizen, permanent resident status in the U.S. for 15 years. Married with two children.

102 Peach Terrace, Santa Cruz, CA, 95060

Home 408-459-0466

Work 408-863-9718

Fax 408-427-0662